Kris Bell

Principal UX Designer · Amazon · Seattle


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Hey ya'll! My name is Kris Bell, and I'm a UX Designer. I've been at Amazon since 2009, and am currently a Principal UX Designer, working on some of the biggest, most impactful projects at the company. Like most of Amazon's designers, I'm a generalist. But if I had to pick, my greatest expertise is in interaction design & information architecture. However, I have very broad experience, and think I'm pretty solid at all facets of the UX design process.

I'm currently leading design of Amazon's post-purchase order management, self-service, and delivery tracking experience. In short, my team helps answer the question: "Where's my stuff, and how do I return it?"

Previously, I prototyped the FLEX app, led design of Amazon Prime Now, wrote Amazon's shopping human interface guidelines, and led UX design for retail cart & checkout projects across desktop, mobile, and tablet.